As the product, UI-UX designer, Vis-Dev, and lead concept artist for this project, I've designed and created all the assets, from characters, backgrounds, UI UX, and items collections. I've created the flow and design of each screen, trying to achieve a fun, smooth and satisfying players' experience. Talented concept artists later joined me to create collections of clothing items and other items such as facial features, hairstyles, and accessories for the characters.
